Salon Boss
PricingFrom $1,000/mo — no games
Why Salon Boss

Only beauty. Since 2017.

Marketing built exclusively for beauty businesses — so the strategy actually fits how clients find and book you.

200+
Businesses
2017
Since
2.4x
Featured
Free AuditBook a Call
Salon Interior
Content

Salon Content & Video Production

Nobody Films Salons Like Us.Because Nobody Gets Them Like Us.

Photography. Videography. Social content. Ad creatives. All shot by a team that knows what a color correction reveal needs to look like, how to light for hair texture, and what makes a salon video go viral. We come to you, or we find and manage the right crew in your area.

The Beauty Industry Has No Production Company.So You’re Stuck Hiring Someone Who Doesn’t Get It.

Every other major industry has a production team. Real estate has Matterport. Fashion has editorial studios. Beauty? You Google “photographer near me” and hope for the best.

So you hire someone who shoots weddings on Saturday and headshots on Tuesday. Generic shot list. No idea why the “reveal moment” matters. They shoot your salon like a dentist’s office.

The files arrive three weeks late. Some are usable, most aren’t, and none were created with a marketing purpose in mind.

So you go back to your iPhone, shooting at 9pm when you’re exhausted, with content that never matches the work you do behind the chair.

Contact Sheet · @luxesalon
What you get backiPhone · 9pm
Delivered 3 weeks late
What we deliver4K · On-brand
Delivered same week
Same salon. Same week.Different production team.

Bad Content Doesn’t Just Look Bad.It Costs You Money Everywhere.

yoursalon.com
Your Salon
ServicesBookAbout
Welcome to Our Salon
Book Now

Your Website

Clients land on dark, grainy photos and leave, booking somewhere that just looks more professional.

yoursalon
?
47
posts
892
followers
431
following
Your Salon
Hair salon

Your Social

You post inconsistently with nothing good ready, so the feed looks scattered and followers don’t engage.

YS
Your Salon
Sponsored ·
···

Book your next appointment today! ✨ We offer the best service in town. Call us now!

yoursalon.com
Book Your Appointment
Book Now
2 likes0 comments · 0 shares

Your Ads

You boost a post with an iPhone photo, people scroll right past, and the spend never had a chance.

Your Salon
(385) 555-0123
Google
Yelp
47 reviews
Flyer
Print promo
Every touchpoint · same bad photos

Your Brand

Every place a client looks, site, Instagram, Google, is only as strong as your content. The first impression before the first impression.

Content isn’t one part of your marketing. It’s the fuel for all of it.

Without professional content, every other marketing investment you make is working at half power.

We Built an Entire Production Departmentfor the Beauty Industry.

We saw this problem across every salon we worked with. Beautiful salons. Talented stylists. No professional content to show any of it.

So we didn’t just add a photographer to the team. We built a full production operation: photography, videography, social content, ad creatives, course production, all designed specifically for the beauty industry.

Every person on our team knows how to light for hair color accuracy. They know what angle captures a transformation. They know what three seconds of video will stop someone mid-scroll.

And they know something most photographers never think about: what happens to this content after the shoot.

Salon Boss Production: showreel
Showreel
2026
0:00
2:144K
One shoot day producesMonths of content
24
Hero Photos
12
Reels & Videos
8
Ad Creatives
6
Story Sets

Whether We Come to Youor Build Your Local Team.

Two models. Same quality. Same strategy. Same marketing-first approach. Pick the one that fits your needs, or use both.

Salon Boss
Our crew
We fly to you
Your Salon
Anywhere, US
2-person crew
48assets

We Come to You

Our production team, at your salon.

We fly our production crew to your salon for a full shoot day. We capture everything: salon interiors, team headshots, client transformations, social content, ad creatives, all in one visit.

We work from a custom shot list built around your marketing strategy. Not a generic checklist. Every shot has a purpose, and every edit is tailored to where it’s going: your website, your social feed, your ad campaigns.

One visit. Months of content.

Best for
Launching or refreshing your brand
Full portfolio shoots (website + social + ads)
Brand story videos and promo reels
The full Salon Boss production experience
Salon Boss
Direct + edit
Shot list & direction
Raw footage back
Local Crew
In your city
We direct + edit
100%on-brand

We Find & Manage

Your city. Our creative direction.

We find and vet a photographer or videographer in your area. We provide the creative direction, shot lists, and brand guidelines. We tell them exactly what to shoot and how.

They’re the hands. We’re the brain.

All editing and post-production still comes through Salon Boss. Same quality. Same strategy. Same marketing-first approach.

Best for
Ongoing monthly content for social media
Regular fresh content without flying a crew
Already working with SB on social or ads
Content refreshes between full shoots

Not sure which model is right? We’ll figure it out together on the call.

Everything You Need.One Team.

Photography

Photography

Salon interiors & atmosphere
Team headshots & portraits
Client transformations & before/afters
Lifestyle & candid shots
Product photography & flat lays
Detail shots: tools, products, textures
Videography

Videography

Brand story films
Promotional & seasonal reels
Testimonial videos with real clients
Service showcase walkthroughs
Space tours & virtual walkthroughs
Social Media Content

Social Media Content

Instagram Reels & TikToks
Behind-the-scenes content
Transformation reveals
Stylist spotlight features
Trending audio & format content
Ad Creatives

Ad Creatives

Photo & video for Facebook, IG, Google
Formatted for every placement
Feed, story, reel: all specs covered
Designed to stop the scroll
Course & Education

Course & Education

Online course video production
Product photography for retail lines
Educational & tutorial content
Conference & event coverage
Post-Production

Post-Production

Color grading & correction
Video editing & sound design
Photo retouching
Format optimization for every platform
Asset organization & delivery

You shoot once. We deliver content that works across everything for months.

A Photographer Gives You Files.We Give You a Content Arsenal.

The difference isn’t just quality. It’s what you get back, and whether you can actually use it.

What a photographer delivers
YourSalon_Photos_FINAL_v2_REVISED
3 weeks late
247 items · 3.2 GBUnsorted
IMG_4821.jpg
IMG_4822.jpg
IMG_4823.CR2
IMG_4824.jpg
IMG_4825.jpg
IMG_4826_edit.jpg
.CR2
IMG_4827.CR2
.CR2
IMG_4828.jpg
No organizationYou figure out the rest
What Salon Boss delivers
April Content Day
Same week
54 assets · 6 categoriesOrganized
Website Heroes
6
Instagram Reels
12
Ad Creatives
8
Social Feed
18
Brand Assets
6
Google Business
4
Every asset has a jobStrategic plan

We don’t just shoot. We think about what each photo needs to accomplish, and produce it accordingly.

Your Only Job Is to Do What You Do.We Handle the Rest.

From the first strategy call to the final organized delivery, here’s exactly how a Salon Boss production runs, and how little it actually asks of you.

01
01 / The Plan

Strategy & Planning

We start with your marketing goals, not a generic shot list. What does your website need? What’s your social calendar look like? Are you running ads? Launching a rebrand? We build the production plan around your actual strategy.

Your roleOne strategy call
02
02 / The Prep

Pre-Production

Shot lists, creative direction, location planning, scheduling: all handled before we show up (or before we brief your local crew). You’ll know exactly what to expect and what to prepare.

Your roleReview the plan
03
03 / The Shoot

Shoot Day

This is the fun part. Our team shows up, or your vetted local crew follows our direction, and we capture everything. You do your thing behind the chair. We do ours behind the camera.

Your roleShow up and do your thing
04
04 / The Edit

Post-Production

All editing, color grading, retouching, and formatting happens at Salon Boss. We don’t hand off raw files. We deliver polished, platform-ready content organized by where it’s going.

Your roleNothing, we handle it
05
05 / The Delivery

Delivery & Deployment

You receive your content library: organized, labeled, and ready to use. Website images here, social content there, ad creatives formatted and sized. If you’re a full Salon Boss client, we deploy it all for you.

Your roleOpen the folder (or we do it for you)

One strategy call. One shoot day.Months of production-quality content.

Questions Salon OwnersAsk About Production.

No jargon, no runaround. Just honest answers about what a production shoot actually involves.

Matt, Founder of Salon Boss
Matt · Founder
Usually replies within a day

Still have questions?

Every salon's content needs are different. Book a free discovery call and we'll talk through your goals and build a production plan. No pressure, no jargon.

Book Your Discovery Call
01

Our production packages vary based on scope: a half-day social content shoot is different from a full brand launch with video. We’ll build a custom proposal during your discovery call based on what you actually need, not a one-size-fits-all price list.

The Salon Boss Edge: We’ll give you a clear number on the call. No surprises.
02
03
04
05
06
07
08

Your Work Is Beautiful.It’s Time It Looked That Way Everywhere.

You’ve spent years perfecting your craft. But when someone finds you online, do they see the salon you’ve built? Or dark iPhone photos and a brand that doesn’t match the experience you deliver? Let’s talk about what your salon needs and what we can build for you.

No Contracts